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- Information Collection and Use
- Sharing of Information
- Children’s Privacy
- Your Choices
- Data Protection and Storage
- Third-Party Websites and Services
- Contact Us
We collect information from various sources, as described below, to provide our Services to you, to analyze and improve our Services, and to communicate with you (e.g., to send you updates or notices about HLS, or emails about products or services that we believe may be of interest to you). We also collect information to comply with applicable laws.
Information that you provide to us: We collect information that you provide to us when you complete any online forms, use our Services, or communicate with us. For example, if you complete an online form, then we may request your personal information (e.g., name, postal address, email address, telephone number) or as applicable your business information, to perform the Services, to send you information about our lending partners or partner services, to send you promotional offers from third parties that we think may be of interest to you, or to otherwise provide our Services to you. Similarly, if you request information from us through an online contact form (or if you email us), we collect the information you provide (e.g., name, telephone number, email address) so that we can respond to you.
Information HLS and Eloqua may collect is itemized below by the technology used to collect the information, and may include, but is not limited to, IP addresses, referring URLs, access times, browser types, device types, mobile device identifiers, geolocation/GPS coordinates, or information about your interactions with our website, applications or services. (Note that a "cookie" is a text file placed on a computer’s hard drive or stored on a mobile device; a "web beacon," also known as an Internet tag, pixel tag or clear GIF, is used to transmit information back to a web server.). We collect and use this information to, among other things, (i) operate our Services, including by remembering information so that you will not have to re-enter it during your visit or the next time you sign in to your account, (ii) identify and protect our customers, (iii) control unauthorized use or abuse of our Services, (iv) provide custom, personalized content and information, which could include advertising, (v) monitor aggregate traffic patterns on our website and services, and (vi) analyze and improve our Services.
- Your IP address
- Browser type
- Operating system
- Access times
- Referring website addresses
This information is used for the operation of the Services, to maintain quality of the Services, and to provide general statistics regarding use of the HLS website. If you choose to not have your browser accept cookies, you will be able to view the majority of our site.
Web beacons: The HLS website contains electronic images known as web beacons (sometimes called single-pixel gifs) and are used along with cookies to compile aggregated statistics to analyze how our site is used and may be used in some of our emails to let us know which emails and links have been opened by recipients. This allows us to gauge the effectiveness of our customer communications and marketing campaigns.
Social buttons: Social buttons enable users to share or bookmark the web page, including buttons for: Twitter, Facebook, LinkedIn, and YouTube. In order to implement these buttons, and connect them to the relevant social networks and external sites, there are scripts from domains outside of the HLS website. You should be aware that these sites are likely to be collecting information about what you are doing all around the internet, including on HLS’s website. So if you click on any of these buttons, these sites will be registering that action and may use that information. In some cases these websites will be registering the fact that you are visiting the HLS website, and the specific pages you are on, even if you don’t click on the button if you are logged into their services, like Google and Facebook. You should read the respective policies of each of these websites to see how exactly they use your information and to find out how to opt out, or delete, such information.
External web services: We use a number of external web services on the HLS website, mostly to display content within our web pages. For example, to display images we may use Flickr; to display slideshows we may SlideShare; to show videos we may use YouTube. This is not an exhaustive or complete list of the external web services we use, or might use in the future, when embedding content, but these are the most common. As with the social buttons we cannot prevent these external sites, or external domains, from collecting information on your usage of this embedded content. If you are not logged in to these external services then they will not know who you are, but are likely to gather anonymous usage information e.g. number of views, plays, loads etc.
Email tracking: Some emails that we send you have no tracking in at all e.g. service emails. Other emails we send we put in tracking so that we can tell how much traffic those emails send to the HLS website, but we do not know who has clicked so the data is anonymous.
- We may share your information with our service providers and business partners (e.g., financial institutions/lending partners), who assist us in providing our Services or who provide products or services related to our Services.
- We may also share your information with our service providers and business partners to help us monitor usage and other analytics regarding our Services, and to help us improve these offerings. When we share your information with our service providers and business partners, we only provide the information that these third parties reasonably need to perform their functions.
- We may aggregate, or strip information of personally identifying characteristics, and may share that aggregated or anonymized information with third parties.
Email Communications: From time to time, we may send you emails regarding updates to our Services, notices about our organization, or information about products/services we offer (or promotional offers from third parties) that we think may be of interest to you. If you wish to unsubscribe from such emails, simply click the "unsubscribe link" provided at the bottom of the email communication. Note that you cannot unsubscribe from certain Services-related email communications (e.g., account verification, confirmations of transactions, technical or legal notices).
Modifying Account Information: If you have an online account with us, you may have the ability to modify certain information in your account (e.g., your contact information) through "profile," "account," "settings," or "preferences" options provided on the website or service. If you have any questions about modifying or updating any information in your account, please contact us at the email address, postal address, or telephone number provided below.
Cookie Controls: You may be able to set your Internet browser or mobile device to block cookies or other tracking/recording tools, including cookies associated with our website or Services, or to indicate when a cookie is being set by us. However, it is important to remember that many of our website or Services may not function properly if your cookies are disabled. For information and instructions about how to manage your cookies, refer to your Internet browser’s or mobile device’s technical information. Further information on how to adjust your cookie preferences through your browser is available at the external, third-party informational website www.allaboutcookies.org.
General Counsel Office
Heartland Payment Systems, Inc.
90 Nassau Street
Princeton, NJ 08542